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How we helped SIFA Fireside launch a powerful Christmas awareness campaign

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Broadcast media, including TV, radio, and podcasts, offers unparalleled reach and engagement opportunities, making it a vital tool for boosting brand awareness, traffic, and sales in your PR strategy.

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Putting Twycross Zoo on the map

21st November 2024
4 min read

Discover how Leopard Co transformed Twycross Zoo's PR strategy, driving national brand awareness and securing 30+ TV appearances, 175 media coverage pieces, and reaching over 1.5 billion people in just six months.

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Pet Marketing – PR, Paid Media or Social?

11th November 2024
6 min read

The blog offers expert guidance on using PR, paid media, and social media to effectively market pet brands, tailored to both B2C and B2B audiences.

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Discover some of the most creative and impactful Halloween marketing campaigns, that captivated audiences and set new standards for seasonal marketing.

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Learn how to maximise your brand’s presence on Instagram and TikTok with strategic content planning, key insights and tips for creating engaging posts.

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Influencing 2025 – The Future of AI

11th October 2024
4 min read

AI's future in marketing, insights from experts, and strategies for 2025 from Leopard Co.

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Communicating In The Age Of Misinformation

3rd October 2024
5 min read

This blog offers tips to protect trust through proactive branding, authentic communication, credible influencers and crisis planning.

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See how we strengthening our commitment to the pet industry by enhancing pet brands through PR, marketing expertise and insights from events like PATS 2024.

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Discover how we craft engaging content for MWW and see how we help brands connect, engage and thrive.

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Seize the UK's economic growth by investing in marketing and brand building. With rising consumer confidence, businesses can enhance their market position by increasing visibility and brand equity.

Digital Audio Platforms

Find out more how digital audio advertising can support your marketing strategy by building mental availability.

Consumer Behaviour

What are the principles of behaviour change?

20th March 2024
15 min read

Explore key principles of behaviour change with frameworks like EAST, MINDSPACE, and COM-B. Learn how brands can influence consumer behaviour for successful marketing strategies.

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Leaping into better employee engagement

29th February 2024
3 min read

Explore how the LEAP Model can enhance workplace relationships by aligning company values with colleague motivations. Discover how to boost engagement and create a unified, motivated team.

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Explore how the Beckhams have built and framed their brand through media narratives, from David's journey from football star to global icon to Victoria’s transformation from "Posh Spice" to fashion mogul.

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In a world that is increasingly connected through various forms of communication, discussing mental health has never been more important.

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Discover how to shift your brand’s social media strategy through the seasons. Learn to harness the unique digital rhythms of spring, summer, Autumn and winter to keep your brand relevant all year-round.

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Hear from Operational and Culture Change Consultant, Dulcie Swanston, on neurodiversity in the workplace.

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At Leopard Co, we're committed to investing in young talent and helping aspiring communications professionals get their paw in the door of this fast-paced industry.

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Creating an inclusive team social event is essential for fostering a sense of belonging and ensuring that all team members feel comfortable and valued.

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Discover the key elements that make a campaign award-worthy, from sharp objectives and killer insights to innovative strategies and impactful results.

Walkers Heart Shaped Crisp Valentine S Day Campaign 2023

Our Favourite 2023 Valentine’s Day Campaigns

15th February 2023
3 min read

Discover our top 3 Valentine’s Day campaigns of 2023, from Walkers' heart-shaped crisps to Divert’s cheeky 'Name a Bin Lorry After Your Ex.'

Measuring Brand Through Share Of Search

Discover the crucial balance between brand building and sales activation. Learn why both are essential, how to optimise your marketing strategy and the impact of creativity on campaign effectiveness.

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Discover how your brand can respectfully and inclusively engage with Ramadan and Eid celebrations. Get insights on being an ally, from offering time off for Eid to planning culturally relevant promotions and activities.

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