News from
the pack
Why Emotional Value is the New Currency in Hospitality & Leisure
16th May 2025
3 min read
Emotional value now drives loyalty in hospitality. Our 2025 report shows how brands can grow by tapping into real guest occasions and creating meaningful, memorable experiences.
Putting Twycross Zoo on the map
21st November 2024
4 min read
Discover how Leopard Co transformed Twycross Zoo's PR strategy, driving national brand awareness and securing 30+ TV appearances, 175 media coverage pieces, and reaching over 1.5 billion people in just six months.
Top 5 Best Hospitality PR Stunts
25th June 2019
5 min read
Explore the top 5 hospitality PR stunts that made waves, from Greggs' undercover gourmet experience to Burger King's powerful anti-bullying campaign.
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