As an award-winning PR agency, we'll help you develop powerful PR that creates news, changes behaviours, sparks conversations and builds awareness. The stories we bring alive for your brand will reach your audience, achieve your business goals, get you noticed and make an impact.
Why choose Leopard Co for PR?
Our approach to PR is rooted in behavioural science, understanding your brand and goals and working out how we can make the changes you need to see. We create earned-first tactics and bring them to life through media relations, brand awareness campaigns, digital PR, crisis & issues management and influencer relations.
We are trusted by household name brands, start-ups, charities and trade bodies to make them famous in all the right ways.
PR strategy
It has never been more challenging to place a story in the media, but never has the power of PR been stronger, too.
Luckily, we know what we are doing. And we have been doing it for decades.
We will work closely with you to align ourselves with your strategy and clearly define a communications matrix. Our KPIs mean you know you will get bang for your buck, too.
Media relations
Our content-led press office approach ensures your brand is never short of reasons to be featured in the press.
We have an experienced team of publicists and ex-journalists working to craft your brand’s story, then sprinkle in behavioural science techniques to make it leading news you can't help but click.
Building Brand Awareness with PR
For the campaigns when you need to build brand awareness, we step in to generate the news that will make you stand head and shoulders above the rest.
Whether it’s a quick stunt, a long-term campaign or an experiential event, we will deliver the brand fame you need.
Digital PR
Our team of digital PR experts strategically grow awareness of your brand online, driving traffic to your website and building high-quality links to help with your SEO rankings.
We work with our digital colleagues to combine search trends with a good news story, resulting in traffic growth and better visibility on Search Engines.
Our latest awards
Crisis & Reputation Management
Our corporate PR experts and ex-journalists work together to help our clients prepare for the worst, and protect themselves from threat.
We prepare with you before a crisis happens, setting you up to be able to respond quickly and effectively in real-time.
Influencer relations
Whether you've got big budgets or a more modest offering, we know influencers who will want to work with you.
We will use our extensive relationships, propped up by industry-leading martech, to uncover the best influencers to promote your brand and work with them to create a killer message that people can't help but listen to.
Applying behavioural science to our PR services
We harness the power of behavioural science and behaviour change to elevate the effectiveness and impact of our creative work. Understanding human biases and decision-making heuristics, such as social proof and loss aversion, gives us invaluable insights to inform our PR strategies.